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Author Archives: Alastair Dodwell

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What to expect from the iPhone 7

At A Glance Apple’s iPhone 7 is expected to launch new week, bringing a new design and new features. Expected Features No headphone…
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Google revamps layout on desktop search by removing right hand side ads

As reported by Search Engine Watch yesterday, Google will no longer be showing ads on the right hand side of its search results…
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New e-commerce website for cycling accessories provider MiPouch

New e-commerce website delivered to sell the MiPouch case for cyclists and walkers who want to keep phones, money and other valuables safe and…
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Presenting at Peal City of London Social Media Seminar

This week Alastair Dodwell will be presenting  at the Peal Social Media for Business event – Thursday Sept 4th in the City of London.…
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Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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